This shifting through potential future unicorns business is not as easy as I had anticipated, y’all! For those of you who haven’t yet seen it, last week I launched a Unicorn search of sorts in that I am trying to find the best candidates for the success stories in my next book whom I will…Read More

(This article is published on both Newsletters, apologies for the repetition if you’re subscribed to both!) An exciting announcement on my part: Having wrapped up my “Tech-Led Culture” book, I’m looking for 1-2 companies (start-ups or scale-ups) that I can make into a massive success story by revamping their culture and setting them on a…Read More

(This article is published on both Newsletters, apologies for the repetition if you’re subscribed to both!) Last week a post on LinkedIn by the amazing Bryan Finster has given me a brand new impetus and made me come up with this idea I’m communicating today. The post as you can see acknowledges it IS mostly…Read More

(This article is published on both Newsletters, apologies for the repetition if you’re subscribed to both!) An exciting announcement on my part: Having wrapped up my “Tech-Led Culture” book, I’m looking for 1-2 companies (start-ups or scale-ups) that I can make into a massive success story by revamping their culture and setting them on a…Read More

Today’s article was going to be about the term “DevOps Culture” as it intrigues me both in terminology, definition and (feeble and spotty) execution. But that article will have to wait and instead, I will possibly annoy some of my both-newsletters-subscribers. As I said before, the intersection between here and the other newsletter I write…Read More

Before anything other, I’ve given in and joined Substack. You can find me and a bunch of exclusive videos and writings at duena.substack.com and this article has its juicy bits continued on there if you care to have more behind-the-scenes-meat on the DevOps goss bone. ————————————————- I was (virtually) shown around a tech org last…Read More

Let’s talk about work/life and the so-called “balance”. I wrote about this in my last book “People Before Tech” and I am exploring the many possible models that are being trialled in an effort to avoid WFAA in my upcoming “Tech-Led Culture” one as well of course. That said, let me tell you what brought…Read More

Mass layoffs, political instability, dread about what hybrid will be on offer, burnout and post-pandemic stress disorder. Leadership that’s unfit for the new job. Confusion. Everyone’s mental health is suffering. Job satisfaction and experience long forgotten as topics. All this is too true to ignore and none is looking up. In fact, from what the…Read More

First off an apology to all the tops/ranks/awards that have included me on their “International Women’s Day” top technologists today – I’ve decided I won’t reshare those because while it’s nice to be included, women-only lists are one of the ills we must overcome. I’ll always welcome, repost and be proud of any non-pay-for-play inclusion…Read More

Yesterday’s article with its 4 simple points was seen as a gross oversimplification by some people. I would wager those people need the ambiguity that comes from the pump and circumstance of strict frameworks with big consultancy deck flavours of wooden language and in-actionable academic points.  “You only need 4 things to be winning like…Read More